Berlin, 3rd October 2005
SONY ANNOUNCES HIGH QUALITY DIGITAL STILL
CAMERA BRIMMING WITH NEW INNOVATIVE FEATURES
8.1 effective Megapixels, Super large 3.0 inch touch-screen LCD
and ZEISS 3x Optical Zoom
The Sony Cyber-shot N1 offers the perfect combination
of smooth design, fun shooting and sharing experiences,
with superb image quality. The camera features an 8.1
effective Megapixel Super HAD CCD, the highest ever
resolution for a super compact Cyber-shot. The massive
3.0 inch Clear Photo LCD Plus screen also features a
handy touch-screen operation, again two more firsts for
a Sony Cyber-shot. The Carl Zeiss Vario-Tessar 3x
Optical Zoom lens produces sparkling, sharp images - and it’s all packaged in a
compact aluminium body that’s only 22.7mm slim. Great new viewing
technologies, Pocket Album and Slideshow with Music features, ensure the most
enjoyable and varied shooting and sharing experience ever from Sony.
The big screen you can touch
The large hybrid 3.0 inch touch-sensitive LCD on the Cyber-shot N1 makes this
stylish digital camera even easier to use, allowing you to operate various
functions when shooting and playing back by simply touching the LCD screen.
For example with the Free Spot AF function, you can focus on an object directly
by just touching it on the LCD screen. Likewise, functions like menu, playback,
forward and reverse can be controlled by just touching or tracing a finger across
the LCD screen. The paint and stamp function is great for families:using the
supplied stylus, artistic and decorative final touches can be added to photos.
The brand new Clear Photo LCD Plus technology greatly improves the resolution
and brightness of the 3.0 inch LCD screen. The improved 65% NTSC colour ratio
leads to clearer and more vivid picture quality. The LCD incorporates a smooth
anti-reflection layer, for a better image quality than conventional textured layers.
It also suppresses reflections more effectively to increase the display contrast,
especially outside in bright sunlight. Perfect for sharing photographs with friends
and family.
View and share pictures, wherever, whenever
Imagine how heavy a photo album carrying 500 of your favourite photos might
be! The new Pocket Album feature from Sony allows you to carry and view up to
500 of your favourite still photos on the camera's large LCD screen. A separate,
internal memory is dedicated to holding your pictures in VGA size thumbnails,
Cyber-shot N1 also features a manual exposure if you feel like being a little more
creative.
Always ready
Battery performance is not a problem for the Cyber-shot N1 - with its improved
Sony STAMINA technology, you can take up to 300** shots on a single charge of
the supplied Lithium battery. To keep up with the shooting ability the camera
offers, its Real Imaging Processor provides a very quick camera response time. If
you do run out of power, just charge it up again with the supplied battery
charger.
Greater Appeal
The Cyber-shot N-series also features PictBridge, the standard for printing
directly to compatible PictBridge photo printers, such as the Sony DPP-FP50. The
optional Cyber-shot Station makes charging and connecting to a PC, printer or
TV even simpler. A greater range of optional accessories are available for the
Cyber-shot N1, including a leather case, and a new Marine housing for
underwater shooting down to 40m, complete with basic control functionality (as
a substitute for the standard touch-screen operation).
Your language
Sony has increased the choice of local menu languages to a staggering 15 on the
Cyber-shot N1, another great solution to ensure easier operation.
Menu
languages now include: English, French, German, Italian, Spanish, Portuguese,
Dutch, Russian, Swedish, Norwegian, Danish, Finnish, Polish, Hungarian, and
Czech.
The Cyber-shot N1 finished in silver aluminium will be available throughout
Europe from late November 2005.
- ENDS -
NOTES FOR EDITORS
Please find below further details about products and services highlighted in the Press Release:
Design
The rounded-off squared body design was inspired by the simple functionality of the Touch-screen.
The entire back of the Cyber-shot N1 is finished in a glossy black, with key controls lit in blue for
ease of use. The front is dressed in an elegantly machined aluminium fascia surrounding the two-
tone lens barrel. The sharp contrast of Silver and Black gives the Cyber-shot N1 a unique cool yet
solid style.
Real Imaging Processor benefits
The Real Imaging Processor was designed by Sony to provide a faster start-up time, enhanced
colour reproduction and an improved signal to noise ratio, resulting in greatly improved picture
quality and camera operation. Burst mode shooting is possible thanks to the Real Imaging
Processor as well as a beneficial effect on the battery performance of the Cyber-shot N1. It also
makes high-resolution video possible, recording footage in MPEG Movie VX Fine (640 x 480, 30
frames per second) format – the recording time is only limited by the capacity of your optional
Memory Stick PRO Duo™ media.
Flexibility
The camera has several advanced Auto Focus (AF) options including Multi-Point (5 points), Centre
Weighted, Spot and Free Spot (using touch-panel), as well as options for Saturation, Contrast and
Sharpness. Further flexibility is included with a variety of Light Metering, Flash, White Balance and
Burst Modes. The live Histogram feature shows the luminance distribution of the image as a graph
in the LCD, a great tool to judge the correct exposure.
Memory
Worry-free shooting is a reality with the Cyber-shot N1’s 26MB internal memory. Now not only can
you shoot and store pictures on an optional Sony Memory Stick Duo™ or Memory Stick PRO Duo™,
but with the internal memory you can be safe in the knowledge you will never miss a great photo
opportunity again. An extra separate internal memory is allocated to the Pocket Album feature.
Connectivity
Options for connectivity include Hi-Speed USB 2.0 and an enhanced version of the PictBridge
interface provides a way for the Cyber-shot N1 to connect directly to a compatible printer without
the need for a PC. A/V connectivity allows connections to a TV for playback and sharing of images,
MPEG Movie VX Fine movies, the Pocket Album feature and the Slideshow with Music feature. The
optional Cyber-shot Station makes charging and connecting to a PC, printer or TV even simpler.
Accessories
Sony also includes a variety of accessories with the Cyber-shot N1. These include a rechargeable
Lithium Battery, Battery Charger, Wrist Strap, a CD containing software (including Picture Package
with Music Transfer) and USB driver, as well as an AV and USB multi-use terminal cable.
Key specifications:
Cyber-shot N1
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8.1 effective Megapixels
Clear Photo LCD Plus (3.0" Hybrid, 230k pixels)
Touch Screen Easy Operation
Carl Zeiss Vario-Tessar Lens
3x Optical Zoom, up to 15x Smart Zoom, 6x Precision Digital Zoom
High Sensitivity for Reduced Blur (ISO800)
Pocket Album
Slideshow with Music
Free Spot AF by Touch Screen
Clear RAW NR (Noise Reduction)
Quick Operation (Start-up 1.65sec, Shutter Time Lag 0.28sec, Shutter Release Lag 0.01sec)
Stamina Battery Life (approx 300** shots)
Compact High Quality Aluminium Body
Real Imaging Processor
Paint on Image
16:9 Mode for Wide Screen TV
Internal Memory 26MB (plus extra internal memory for Pocket Album feature)
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100% LCD Field of view
MPEG Movie VX Fine with Audio
Histogram Indication
AF Illuminator
USB 2.0 High Speed Transfer
Scene Selection Modes (8)
Cyber-shot Station Compatible (optional)
PictBridge Compatible
15 Menu Languages (English, French, German, Italian, Spanish, Portuguese, Dutch, Russian,
Swedish, Norwegian, Danish, Finnish, Polish, Hungarian, Czech)
* 185g including battery and wrist strap
** The measurement method is based on the CIPA standard (CIPA: Camera & Imaging Products
Association).
Subject to errors and technical changes.
For further information, please contact:
Jean-Baptiste Duprieu, Sony Europe
Tel: 0044 1932 817 349/ email: [email protected]
Maria Heavey, Sony Europe
Tel: 0044 1932 817 383 / email: [email protected]
In addition, for any queries about Sony in your respective country, please contact your local Sony
PR office.
About Sony:
Sony manufactures audio, video, communications and information technology products for the global consumer
and professional markets. With its music, pictures, game and online businesses, Sony is uniquely positioned to
be one of the World´s Leading Consumer Brands. Sony recorded consolidated annual sales of EUR 53.43 billion
(yen 7,160 billion) for the fiscal year ended March 31, 2005 and it employs approximately 151,400 people
worldwide.
In Europe, Sony recorded consolidated annual sales of EUR 12.03 billion (yen 1,613 billion) for the fiscal year
ended March 31, 2005, based on an average market exchange rate for the same period of yen 134 to the EUR.
Sony Europe, headquartered at the Sony Center am Potsdamer Platz in Berlin, is responsible for the company's
European electronics business and registered consolidated sales of EUR 8.87 billion for the fiscal year ended
March 31, 2005.
For more information on Sony Europe, please visit http://www.sony-europe.com and
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